Doona Doona Doona
At Doona, I was responsible for driving the brand's global strategies across social media, PR, and influencer marketing. This included the launch of multiple products, special edition launches, seasonal campaigns and more.
As well as this, I helped develop and maintain visual brand identity and implement it across multiple marketing channels, such as emails, blogs and websites. I also directed photoshoots to create content for both organic and paid ads.
About The Brand
Doona is the creator of the world’s first Car Seat and Stroller & the world’s most compact folding 5-in-1 Trike.
They’re dedicated to developing innovative products and solutions that address unmet needs in day-to-day parenting. The goal is to truly simplify parenthood and make life on the go easy.
Want to see some amazing results? Scroll down…
UNDER MY MANAGEMENT
+ 40% Organic Growth
•
+ 30% Engagement
•
30M+ Views
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+ 40% Organic Growth • + 30% Engagement • 30M+ Views •
Before
After
I created some content…
This includes content for products, new launches, limited editions and more.
Strategy & Copywriting: Me
Graphic Design: Alisa Partsvania
We directed some shoots…
Lifestyle shoots, product shoots and more.
Photographer & Post-Production: Jomar, Daniel Jackont
Director: Amy Benjamin
Assistant Director: Me
I led the influencer strategy…
We worked with some of the biggest names in the industry, partnered with well-respected experts & UGC creators, and collaborated with some of the coolest brands in the space.